A nationwide call to empower the next generation of trailblazers riding to the Sturgis Motorcycle Rally with Jessi’s iconic polka-dot bandana “connecting the dots” along the way.
July 27th @5pm pacific time
Prep for the journey by attending a virtual ‘ready to ride’ open Q&A session where experienced women riders will share their tips and knowledge for the journey to Sturgis, answer questions, connect with other trailblazers making the journey and get excited! (geared toward first-timers).
Purchase a limited-edition Trailblazer Rally Pack for $49.99 featuring the signature bandana, merchandise from Harley-Davidson, Dickies, and more - plus a chance at exclusive access to The Biker Belle’s Women’s Ride.
ALL ARE WELCOME - ESPECIALLY FIRST TIME RALLY ATTENDEES!
Join us at Outlaw Square in Deadwood, SD for a FREE Welcome Party for any Trailblazer riding to Sturgis or already there. Connect with other trailblazers and kick-off the week by making some new friends!
In 2017, Jessi Combs was officially named Grand Marshal for the 77th Annual Sturgis Motorcycle Rally—the first woman to hold the position.
A Black Hills native but SoCal resident, Jessi wanted to ride out to Sturgis the way every road warrior does: on her bike, surrounded by close friends and epic scenery along an unforgettable route.
In honor of that incredible inaugural ride, last year, in July of 2024, six more badass women rode together to Sturgis, tracing some of Jessi’s original route and visiting the Sturgis Museum & Hall of Fame.
Six girls, with one common goal:
To continue a legacy
Of friendships forged on the open road...
Showing respect for those who have paved the way before us...
And empowering those who will follow after.
A once-in-a-lifetime trip.
Transformed into an annual tradition.
...And you’re invited.